VG by the Numbers
+3,2m
Over 3.2 million users every week
69%
Among 15- to 29-year-olds, VG is the preferred news website
50%
About 50% of users are under 40
VG – Norway’s leading news source
VG combines news, sports, and entertainment with incisive reporting and high timeliness. With a unique ability to engage the entire country, VG is one of Norway’s most effective platforms for both broad coverage and rapid impact. For advertisers, this means reaching large target audiences within a credible and dynamic news context.
Gard Steiro
Editor-in-Chief of VG
The day just isn't quite the same without
“It’s more than just a slogan—it’s a reality. Every day, over 1.8 million Norwegians visit VG. When something big happens, this is where people go.”
This strong habit stems from trust. Our readers know that VG is the first to break the latest news—whether it’s about politics, sports, or entertainment. Our goal is to provide accurate and timely news coverage, but also to look beyond the headlines. We are strongly committed to critical and investigative journalism. At the same time, we know that our readers are many and diverse. That is why we always offer a mix of light and in-depth journalism. VG aims to both entertain and expose.
"For you as an advertiser, this opens up a world of possibilities. With solid insights and rich data, we can ensure that your message appears in a safe and relevant context."
The following ad formats are available on VG
With over 1.8 million daily visitors, VG offers a wide range of formats that give your message visibility in Norway’s largest news ecosystem. Regardless of your goals, channel, or context, VG has solutions that engage—and deliver results.
Want to know more about how our solutions can strengthen your marketing?
Book a meeting with our team – we will show you how you can use Schibsted's solutions to achieve your goals.
Get to know our brands
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A Magazine
A Magazine
Norway's largest weekly magazine, featuring journalism, stories, and in-depth coverage in a credible and inspiring magazine setting.
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Adresseavisen
Adresseavisen
Adresseavisen is a leading news outlet in Central Norway with strong local roots and broad coverage across various platforms.
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Aftenposten
Aftenposten
Aftenposten provides in-depth and independent journalism in a safe and trustworthy environment for knowledge-seeking readers.
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Bergens Tidende
Bergens Tidende
Bergens Tidende is Western Norway’s largest newspaper, known for its strong local journalism, high credibility, and broad coverage across platforms.
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E24
E24
E24 is the top choice for audiences interested in economics and business, offering credible and up-to-date editorial content.
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Fædrelandsvennen
Fædrelandsvennen
Fædrelandsvennen is a leading regional newspaper in Southern Norway with a strong local presence and broad coverage.
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godt.no
godt.no
godt.no inspires food enthusiasts with recipes, tips, and trends in a visually appealing and engaging culinary world.
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Max Social
Max Social
Max Social connects profiles, content, and commercial partnerships in a world shaped by entertainment and social media.
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MinMote
MinMote
MinMote combines shopping, trends, and daily updates in a contemporary and stylish world for fashion-conscious users.
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Ønsk
Ønsk
Ønsk brings together gift ideas, wish lists, and recommendations in a world centered on planning, celebration, and the intent to purchase.
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Partner studio
Partner studio
Partnerstudio develops creative content campaigns that engage target audiences and generate impact across Schibsted's media platforms.
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Pent.no
Pent.no
Pent.no is Norway's go-to service and a natural stop in everyday life for users planning both small and big decisions.
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Schibsted News Media
Schibsted News Media
Advertising in Norwegian news media with wide reach, high visibility, and credible editorial contexts.
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Schibsted News Media Plus
Schibsted News Media Plus
Schibsted News Media Plus combines national and local media to provide maximum coverage throughout Norway.
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Stavanger Aftenblad
Stavanger Aftenblad
Stavanger Aftenblad reaches an engaged audience in Southwestern Norway through strong local journalism and a high level of credibility.
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Tek.no
Tek.no
Tek.no brings together tech-savvy users with high purchasing power in a community centered around reviews, guides, and recommendations.
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TV Guide & Saga
TV Guide & Saga
TVguiden and Saga help users discover movies, TV shows, and entertainment through listings, recommendations, and inspiration.
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VG Weekend
VG Weekend
VG Helg combines current events, entertainment, and compelling stories in one of Norway's largest weekly magazines.
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Vink
Vink
Vink inspires users interested in wine and food with recommendations, guides, and content for both everyday life and special occasions.