Frequently Asked Questions About Schibsted
Here you’ll find answers to the most frequently asked questions about our media, services, and advertising solutions. If you need further assistance, please feel free to contact us.
Select a category
Get started
Getting started is easy. Begin by booking a meeting with one of our consultants. Together, we’ll define your goals, target audience, and message, and recommend the channels and formats that best suit your business.
We guide you through the entire process—from strategy and planning to execution, measurement, and optimization—so that your campaign delivers proven results
Schibsted Norway’s sales team can assist you with strategy, pricing, booking, and optimization. Submit a request via the contact form, and we’ll make sure you’re connected with the right advisor.
The quickest way is to use the contact form on our website. Briefly describe what you need help with, and we’ll get back to you as soon as possible.
Yes. Go to the contact form here and describe the nature of your inquiry, and we will connect you with the appropriate department.
Media inquiries are handled by Schibsted Norway’s Communications Department. You can find contact information here.
Advertising solutions and products
We offer a wide range of solutions—from display and video to native advertising, content marketing, sponsorships, and custom concepts. These solutions can be used for both brand building and sales-driving activities.
See all advertising products here
Among other things:
- Display ads
- Video ads
- Native and content ads
- Sponsored articles and concepts
- Data-driven cross-media campaigns
The choice of format is always tailored to the campaign’s objectives and target audience.
See our ad formats here
The price depends on the format, target audience, reach, and scope of the campaign.
For some products, you'll find pricing information directly, while other solutions are customized based on your needs and desired configuration.
NorgeNÅ is Schibsted Norway’s comprehensive digital platform, which enables advertisers to reach a large portion of the Norwegian population across leading news and niche media—in safe, editorially controlled environments with high credibility.
Display advertising is purchased in consultation with our consultants. We help you with planning, target audience selection, format, and placement—and ensure that your campaign is optimized for maximum impact.
Target groups & data
Yes. You can target ads based on demographics, interests, behavior, context, and geography—at the national, regional, and local levels.
Yes. Schibsted Norway offers robust local and regional solutions that make it possible to reach target audiences where they live, work, and spend their time.
We combine first-party data, contextual insights, and editorial environments to ensure precise and relevant targeting—always in compliance with applicable privacy regulations.
Through ongoing reporting, optimization, and performance measurement, we ensure that your message reaches the right audience—in the right context.
We draw on insights from our own research, data, and experience from a wide range of campaigns to recommend solutions that deliver proven results.
Effect and Measurement
We offer a variety of measurement methods—from ongoing campaign reporting and effectiveness studies to conversion tracking—depending on your objectives.
Yes. You’ll gain insights into how the campaign is performing as it runs, and we continuously optimize it to achieve the best possible results.
We measure metrics such as visibility, attention, engagement, brand impact, and conversion—tailored to the campaign’s objectives.
Schibsted demonstrates effectiveness through its own impact studies, third-party measurements, and experience gained from thousands of campaigns across various industries.
Security, quality & brand safety
Advertising is placed in editorially controlled media with high credibility. We actively focus on brand safety, quality assurance, and responsible placement.
We follow clear guidelines for sustainable and responsible advertising, with respect to users, society, and advertisers alike.
Privacy is an integral part of everything we do. All use of data is conducted in accordance with applicable laws and regulations, with a high degree of transparency.
We ensure that ads are displayed in safe, editorially controlled environments, within relevant contexts that strengthen both brand and impact.
Media companies and reach
You can advertise in Schibsted Norway’s extensive portfolio of leading media outlets, including VG, E24, Aftenposten, Bergens Tidende, Stavanger Aftenblad, and VGTV.
Learn more about our media outlets here
High trust, editorially curated content, and strong user relationships create an advertising environment with proven effectiveness and high quality.
Yes. We offer comprehensive campaigns and package solutions that provide effective coverage across multiple media channels.
Marketing objectives
Marketing goals are about what you want to achieve—for example, increased brand awareness, greater engagement, or higher sales.
- Recognition: Being seen and remembered
- Engagement: Generating interest and relevance
- Conversion: Driving action or a purchase
Our consultants will help you set the right goals based on your business needs, market conditions, and budget.
Yes. Many campaigns combine both brand-building and sales-driving activities to maximize impact.