Thank you for helping to create communication that makes a difference
When you partner with Schibsted, you both reach people and support a free press.
We combine reach, data, and creativity to create relevance.
One partner for impact, insight, and accountability
Great results come from great collaboration. At Schibsted, you’ll meet people who combine insight, creativity, and experience—and who are truly committed to finding solutions that make a difference.
Meet the team that’s ready to help you move forward.
Nicolai Kjølner
Head of Agency & Partners
Hanna Sandström, Agency Manager
Agencies: Publicis, Omnicom, Re:Media, Flokk & Try
+47 984 74 966
Sofia Allstrin, Agency Manager
Agencies involved: Dentsu , Mood, In-sight
+47 920 34 273
Fredrik Enersen, Agency Manager
Responsible for the agencies: Beagle, S360, NoA Connect, Amidays
+47 476 82 532
Anders Enger, Agency & Programmatic Manager
Agencies: WPP, WAL
+47 913 69 592
Our position in the market speaks for itself
82 %
We reach 8 out of 10 Norwegians every single week.
+60%
overall confidence in the Norwegian market.
#1
Schibsted has the highest digital reach among Norwegian publishers.
Programmatic advertising at Schibsted
Programmatic advertising at Schibsted is available through private deals, open auctions, and programmatic guaranteed. Private deals can be set up across channels, by media type, context, or target audience based on first-party data.
Schibsted Core
Build range
Schibsted Core offers standard display formats available across our sites and verticals. These formats are best suited when reach is the top priority.
Schibsted Impact
Grab people's attention
Schibsted's impact formats are ideal when you want to highlight your message and draw attention to it.
Available only as a direct purchase or through programmatic guaranteed (PG)
Schibsted Video
Attention and reach
Video formats generate high reach and engagement, whether through short autoplay formats, non-skippable ads, or longer-form content.
Available only as a direct purchase or through programmatic guaranteed (PG)
Available ad formats
Explore our ad formats, which can be purchased both directly and programmatically
Reports and insights
Explore our insights and reports on the market, target groups, and changing trends.
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The 2026 Grocery Survey
Read more: The 2026 Grocery SurveyThe 2026 Grocery Survey: When “Good Enough” Becomes the Smart Choice. How Norwegian consumers balance price, quality, time, and the joy of eating—and what that means for brands and grocery retailers.
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The 2026 Banking Survey
Read more: The 2026 Banking SurveyGeopolitical turmoil and fears of rising interest rates are shaping Norwegians’ financial decisions. This year’s Banking Survey reveals a market where few people are switching their primary bank, but an increasing number are trying out new banks, diversifying their financial products, and seeking better terms.
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The 2026 Automotive Survey
Read more: The 2026 Automotive SurveyThe auto market has never been more complex. More brands, new technology, and increased uncertainty mean that today’s car-buying process unfolds over time—and is influenced by far more than just price and specifications. In the 2026 Auto Survey, we show what the buying journey actually looks like: which choices are made and when, what factors influence your decision—and…
Your Nordic partner for secure advertising
We help companies and agencies reach relevant target groups in safe, high-quality media environments. Contact us to explore the possibilities for your brand.
Data Governance – Relevant Solutions
Schibsted builds all its data solutions on trust and transparency. Our strategy ensures both integrity and accuracy, so you can create relevant and effective campaigns without compromising your responsibility.