
Streamingbarometern 2025 maps Swedes' streaming habits in a media landscape where on-demand continues to grow rapidly. Swedes are streaming more than ever, with an average daily viewing time of around 95 minutes, and more and more are combining paid and ad-supported services. The report provides insights into how audiences consume video, the choices they make, and what this means for advertisers...

Insurance Survey 2024 is a recurring study (2019, 2022, 2024) that maps Swedish consumers' needs and behaviors regarding home, vehicle, personal, and animal insurance. Based on approximately 1,000 respondents, it analyzes choices, loyalty, awareness, and which information channels influence decisions. The report provides valuable insights for players who want to understand customer priorities and market developments.

The Wine Study 2024 is an industry study on Swedes' wine preferences. It analyzes how bottle design, sustainability information, price, and economic downturns affect purchasing behavior—including when consumers choose not to buy their favorite wine. The report provides a comprehensive picture of what drives consumption and helps producers, importers, and retailers meet the demands of today's market.